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SEO Case Study
Noti Limousine – Boston, MA

Driving local visibility and bookings with powerful, results-driven SEO strategies.

About the Client

Noti Limousine is a premium limousine and chauffeur service provider based in Boston, Massachusetts. With an elite fleet and a reputation for exceptional service, the brand had built a strong offline presence. However, before 2024, they had no online footprint—no website traffic, no search rankings, and no digital leads. Their goal was clear: build a dominant online presence, rank for high-intent transportation keywords, and convert web traffic into paying customers.

Project Goals
Achieve Page 1 rankings

for competitive, location-based keywords

Optimize Google Business Profile

for local visibility and lead generation

Improve mobile performance

and overall user experience

Build conversion-optimized landing pages

targeting wedding, airport, and business travel services

Drive sustainable organic traffic

targeting wedding, airport, and business travel services

Keyword Ranking Growth
keyword monthly searches initial rank may 2025 rank
Best Limo Service in Boston 260 Not Ranked #8
Boston Airport Limo Service 480 Not Ranked Featured Snippet / Maps Pack
Boston Party Bus 1,000 Not Ranked #14
Party Bus Boston, MA 1,000 Not Ranked #14
Party Bus Rental Boston 1,000 Not Ranked #13
Rent Limo Boston 320 Not Ranked #46
1000%
increase in organic traffic
300%
increase in website-generated leads
100%
Growth in online visibility
60%
higher user engagement rate
50%+
improvement in mobile site speed
SEO Strategy Key Actions
  • Conducted keyword research focused on high-intent, location-based search terms Mapped keywords to dedicated landing pages (e.g., weddings, airport transfers, business travel)
  • Optimized meta titles, descriptions, headers, and internal linking
  • Implemented structured data (LocalBusiness, Review, FAQ schema) for rich snippets
  • Improved mobile site speed by over 50% for better UX and SEO performance
  • Streamlined booking and contact forms for mobile and desktop
  • Fully optimized Google Business Profile with geo-tagged images and accurate NAP